EVOO Passion: Olivatessen by Mercacei 2018, the Magazine for Extra Virgin Lovers

EVOO Passion: Olivatessen by Mercacei 2018, the Magazine for Extra Virgin Lovers

The spectacular contents of Olivatessen by Mercacei, the first magazine in the world dedicated exclusively to extra virgin olive oil, are cooked over a low heat, from the moment the previous issue comes to light. A delicate job that requires perseverance, dedication and talent. The result? Olivatessen # 4, an unrepeatable number.

Olivatessen is the magazine for EVOO lovers, and Mercacei's team devote passion, care and a flood of affection in its making. A luxury product, entirely in English, awarded and recognized for its quality in prestigious journalism and design competitions, whose contents must meet the great expectations fueled by the previous three issues, which have already become precious collection objects. Articles as attractive as they are evocative that promote the knowledge and consumption of extra virgin, associating it with a pleasurable and sustainable way of life; the promotion of the EVOO culture, shining a spotlight on its protagonists... Certainly, a challenge as wonderful as demanding.

But here we go with the menu, which can be tasted in the best establishments from January 2018. Just around the corner. In previous editions of Olivatessen have already paraded great stars of the world of culture, sports and entertainment such as Francis Ford Coppola, Javier Bardem, Pau Gasol, Elsa Pataky... and acclaimed chefs such as Massimo Botura, José Andrés, Dabiz Muñoz... This time, the great star of our fourth issue is, nothing more and nothing less, that Rafael Nadal, possibly the best Spanish athlete in history, idol of the masses and sports and human icon whose intrinsic values ​​of effort, humility and search for excellence match perfectly with extra virgin olive oil, which he is in love with -being also the image of the promotional campaign Olive Oils from Spain-. There´s an unforgettable anecdote related to a certain binge of olives... An authentic number one in every single way.

But if the interview with Rafa Nadal is the main course, the rest of the menu does not detract from it at all. In The Ring, the acclaimed Roca brothers are fully employed in a gastronomic battle that promises to be exciting. Mario Batali, the well-known chef of the stars, gastronomic consultant for many celebrities and owner of a bunch of Tapas restaurants in New York, also nuts about EVOO, reveals his secrets.

And what if we take a walk through some of the island paradises of the extra virgin? Waiheke, Maui, Brijuni, Pantelleria... yes, here, between dream beaches, exuberant nature and a lot of history, quality-EVOO is also produced. Or we can also travel to Italian Tuscany, where they treat the olive trees as if they were people and even the prisoners make extra virgin. Yes, you have read it correctly!

We also enter Sublimotion, the coolest and most luxurious Ibizan restaurant in the world. In charge, chef Paco Roncero, a guarantee. And, now that the cold winters arrive, why not set up a long sofa and blanket session and review -or discover- some of the most suggestive films with olive, EVOO and gastronomy as leitmotiv, pretext or props? By the way, without abandoning the seventh art, the members of QvExtra! International and CEQ-Italia present us their olive juices as authentic film-EVOOs.

We also present, within the Dolce Vita section, Sékka Hills, the largest agricultural complex in the world managed by a Native American tribe. There, in the middle of a film environment, they produce EVOO and organize visits, tastings... Simply amazing. On the other hand, Avant-garde immerses itself in luxury cosmetics and offers exclusive products made with extra virgin or olive leaves.

If we talk about Trends, we discover the emotional tableware in the sophisticated global world of avant-garde gastronomy, capable of influencing the perception of flavors and the recognition of customers. Or the new dawn in the transport of food, including extra virgin olive oil, with an eye on a more sustainable future.

At Organic & Biodynamic, we are committed to EVOO with values ​​towards today's society and we present some of the most beautiful solidarity initiatives with the organic extra virgin as protagonist and tool. And we also discover the taste of Italy with Eataly, the vibrant marketplace created by Oscar Farinetti who proudly walks around the world high-quality Italian food and drinks carrying the banner of sustainability.

And, in case you still are not satisfied, there is more, much more: Agenda (How do you like EVOO tastings with yoga?), Bibliothèque, the best apps for EVOO and gastronomy, EVOO Tasting or how to choose the best extra virgin for each dish...

Ufff... Too many emotions, right? Don't worry, enjoy and bear in mind that you have a whole year to savor them. Bon appétit!

If you want your company to have a presence in Olivatessen by Mercacei 2018, you are still on time. Write to us and find out about the special prices we can offer you.

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